Tuesday, August 01, 2006

Maja, unique combinations make it fun

Project Hva (Marketing-Communication)
Case: Maja, a different view to health
My Role: Strategy, Concept, Design, Copy and Art Direction

With this fictional assignment we developed a different way to communicate health. The concept came with a (very) large marketing strategy for the introduction of a large wellness / health complex in the Netherlands. The following images will give an idea of the direction.







No comments: